MND Victoria
Shut Up for MND 2024
We were thrilled to work again with our long time collaborators, MND Victoria, for their annual Shut Up for MND challenge promotion video. However, this year, we wanted to bring a new perspective to how we could all shut up for this cause. We were tasked with simultaneously bringing attention to the important issues surrounding this challenge, whilst also bringing some light-hearted energy to this campaign.
The brief:
The outcome:
Over a one day shoot, a small ETB crew travelled to three different locations to highlight how your hands can help you communicate just as much as your words! It was important in this campaign to offer the audience an alternative way to communicate, enticing them to take part in the challenge. Using a probe lens for much of the shoot, we had so much fun looking as this challenge fro a new perspective and bringing some inventive shots to this video.
What we provided:
Creative Concept & Scripting
Logistics
Shooting and Production
Editing and Post Production
Thanks to:
Client: MND Victoria
Fundraising Manager: Leah Szymanski
General Manager - Community Engagement: Daniel Woodrow
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Client: MND Victoria
Fundraising Manager: Leah Szymanski
General Manager - Community Engagement: Daniel Woodrow
Production: Eric Tom & Bruce
Director: Roxanne Halley
Senior Creative Producers: Samantha Haines and Lauren Burgueno
DOP: Brendan Cherry
Gaffer: Frank Healy Wood
Production Assistant: Aislinn Tham