Biozet Attack
Stick It to Stains
The brief:
Stains! Hate ’em. Great briefs? Love ’em. So it was a total delight when the team at Communicado invited us to work on this fun and fantastic campaign, for Biozet Attack. We were so excited to help create a TVC that showed how Biozet Attack’s Power Capsule can break through even the toughest of stains.
The outcome:
Doing laundry is a lot like production - every step is important, different stages take time, and it helps to have someone around who knows a few tricks of the trade. And that’s where we came in! It was our production expertise that allowed us to bring this messy yet fun campaign to life. We provided a 30” video with cutdowns and resizes, as well as stills photography for Biozet Attack.
What we provided:
Logistics
Shooting and Production
Editing and Post Production
Casting
Stills Photography
Thanks to:
Client: Kao Australia & New Zealand
Brand Manager: Mary H.
Associate Director: Angela Marriner
Graphic Designer: Emma Pike
Creative Agency: Communicado
Executive Creative Director: Annie Price
Writers: Annie Price & Simon Fleming
Art Director/Associate CD: Simon Fleming
Integrated Client Director: Nicki Cole
Account Manager: Sasha Tonkes
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Client: Kao Australia & New Zealand
Brand Manager: Mary H.
Associate Director: Angela Marriner
Graphic Designer: Emma Pike
Creative Agency: Communicado
Executive Creative Director: Annie Price
Writers: Annie Price & Simon Fleming
Art Director/Associate CD: Simon Fleming
Integrated Client Director: Nicki Cole
Account Manager: Sasha Tonkes
Production Company: Eric Tom & Bruce
Director: Olivia Altavilla
Senior Creative Producer: Samantha Haines
DOP: Marcus Cropp
1st AC: Mondo Hays
Gaffer: Northside Lights (Jem Towsey)
LX Assistant: Dan Coates
Production Designer: Paige Anderson
Art Assistant: Tom Atkinson
Hair & Makeup: Nisal Atapattu
Production Assistant: Aislinn Tham
Photographer: Cat Black
Still Assist: Eileen Hodgkins
Nurse: Marika Graf
Editor: Jack Ralph
Sound: Squeak E. Clean Studios
Colourist: Ted Deacey