Ultimate Yoghurt
Never Forget the Creamy Taste
The brief:
This campaign is all about keeping your priorities in check! Feel free to forget school pick-up or your 11:30am meeting, but Ultimate Yoghurt will be sure that you never forget the creamy taste of their thick and indulgent yoghurt.
The outcome:
The outcome was two fun, lively 15” spots, playing into the humour of Ultimate Yoghurt’s campaign tagline “Never Forget the Creamy Taste”. With 6” cutdowns, these quick spots highlight the thick, creamy and irresistible taste of Ultimate Yoghurt.
What we provided:
Logistics
Production
Editing and Post Production
Thanks to:
Client: Danone
Head of Marketing: Blanca Carbonell
Brand Manager Ultimate & Liddells: Loanah Poiraud
Senior Brand Manager Plant-Based: Paula Barbosa
Agency: Communicado
Art Director: Iain MacMillan
Managing Director: Georgie Pownall
Integrated Strategy Director: Eliza Mielczarek
-
Client: Danone
Head of Marketing: Blanca Carbonell
Brand Manager Ultimate & Liddells: Loanah Poiraud
Senior Brand Manager Plant-Based: Paula Barbosa
Agency: Communicado
Art Director: Iain MacMillan
Managing Director: Georgie Pownall
Integrated Strategy Director: Eliza Mielczarek
Production: Eric Tom & Bruce
Creative Producer: Samantha Haines
On-Set Producer: Elisa Rojas
1st AD: David Normand
Director/DOP/Photographer: Sam Scoufos
1st AC: Adrian Eyre
Gaffer: David Russell
Lighting Assist: Matt Black
Food Stylist: Jaime Reyes
Wardrobe/Set Dressing: Lyndel Miller
HMUA: Linda Jordan
Runner: James Backsay