Lilydale
Start From Scratch
The brief:
With a quick pace and every chop, sizzle, scatter and turn - these fast action recipe videos show that the beauty of scratch cooking is that anyone and everyone can be a scratch cook with Lilydale chicken.
We produced three 30” hero videos, with 15” and 6” cutdowns for this campaign, along with a set of stills.
The outcome:
We teamed up with the team at Hardhat Agency to produce their new campaign recipe series, Start From Scratch.
Our brief was to produce a series of bite sized recipe and cooking videos, showing how Lilydale Chicken is the perfect partner for any cooking endeavours. We all feel better eating a meal made from scratch. Start From Scratch. End with Amazing.
What we provided:
Logistics
Shooting and Production
Editing and Post Production
Stills photography
Thanks to:
Client: Lilydale/Baiada
Agency: Hardhat
Creative Director: Chris Hince
Account Manager: Gabi Raison
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Production: Eric Tom & Bruce
Executive Producer: Victoria Conners
Creative Producer: Samantha Haines
Production Manager: Krystal Tomczak
DOP/Photographer: Jon Webb
1st AC/Gaffer: Aaron Widyanto
Food Stylist: Caroline Velik
Food Assist: Ben Sisley
Food Assist: Chris Yuille
