Baby Love

Go Beyond

The brief:

A day where babies are the star of the show can be unpredictable to say the least. But you could never tell from the beautiful end result. We loved working with Communicado and Unicharm on this heartwarming spot for BabyLove Beyond. It seeks to capture that the bond between parent & newborn is beyond any love you’ll ever feel.

The outcome:

We knew how important it was to capture this unique and special bond by getting up close & personal. This work is a pure celebration of precious moments between dad and baby. The use of black and white cinematography adds a nostalgic and timeless feel, so you can really connect with the emotions and love between them, whilst still heroing the qualities of the Beyond nappy.

What we provided:

Photography

Casting

Logistics

Shooting and Production

Editing and Post Production

Thanks to:

Client: Unicharm
General Marketing Manager: Michael Joel
Digital Marketing Specialist: Riya Agrawal
Brand Manager: Ruri Morris

Agency: Comunicado
Group Account Director: Victoria Beranger
Executive Creative Director: Annie Price

Account Executive: Sasha Tonkes

Awards:

Communicator Award of Excellence 2024:

Craft Categories - Videography and Cinematography

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